ACDC Rescue needed a total website re-design, something that reflected the personality of the non-profit, and easily accessible on all devices.
When approached with this project, the biggest pain point they asked to be addressed was that the website was not mobile friendly. This made it very difficult for potential adopters to see the pets to apply for them. Fixing this was priority 1.
The secondary pain point was that their mission to educate the public was hidden behind layers of linking pages. Priority 2 was bringing their important information front and center so it could be easily accessed.