Product Packaging

A part of the rebrand initiative for NSI included updating the packaging of the existing products to represent the new brand direction and new logo. We wanted to freshen up the packaging of the products that were already loved, while keeping some of the brand elements familiar.

For the Attraction Acrylic System, the most important product for the company, we chose to combine old and new. We chose to retain the existing product line logo to maintain familiarity and updated the overall packaging design with a fresh look. This included choosing a new bottle to represent the liquid products, and updating the labels of bottles and jars as well as product line kits.

I designed and audited all product labels and packaging to be in compliance with Cosmetic Packaging and Labeling laws both Domestic and International. Specifically those outlined by ICMAD (FDCA and FPLA), and Biorius.