NSI Rebrand

NSI Rebrand

Client

Nail Systems International (NSI)

Services

Logo & Branding

Art Direction

Photography

Brand Strategy

Nail Systems International (NSI) needed a new logo to elevate the branding and mission of the company, to provide high-quality products to professional nail technicians. Designed with the future in mind, the new logo mirrors the company’s passion for innovation.

The new logo is a modern interpretation of the previous logo, keeping the swooshing “N” to tie the new logo back to the company’s history. The circle is symbolic of the globe and the company’s international reach, while the open space of the outer circle represents how there is always room for new innovations in the industry.

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The Cat Nook Cafe

Cat Nook Cafe

Client

CAT NOOK CAFE

Services

LOGO & BRANDING

Brand Strategy

Marketing Collateral

WEBSITE DESIGN

Cat Nook Cafe needed a logo that represented the fun, and cheerful personality of the cats available for adoption. Something that stood out from other cat cafes and could also reflect the values, mission and the community. The logo and branding matches the aesthetic of the physical space and the activities that are hosted at the physical location.

Since 2004, ACDC Rescue has provided thoughtful and needed community programs like T-N-R, low-cost spay/neuter clinics, and educational speaking engagements. These programs facilitated connecting the community to each other and the resources they need while promoting the awareness of animal homelessness, healthy pet interactions and life-long pet ownership. ACDC  launched Cat Nook Cafe, a cat cafe and physical space for ongoing outreach and education development.

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The Website

Cat Nook Cafe needed a website, something clean and sleek but also inviting and welcoming. A cat cafe is not the same as a adoption center, it is a fun place to visit. While the cats are available for adoption, the purpose of the cafe is to provide a safe space for visitors and cats to hang out together. A place to relax, hang out with friends and make some furry friends along the way!

The website needed to be multi-functional. Serving as a portal to collect donations, promote adoption, allow guests to book time to visit, and sell tickets for events. 

Ayra Properties Branding

Ayra Properties

Client

Ayra Properties

Services

LOGO & BRANDING

Brand Strategy

Arya Properties prides itself on applying a higher standard to the concept of new construction in its communities. The homes built by Ayra Properties are tailor made for the families who live and grow in them. My goal was to design a logo with a sophisticated feel and still appeal to the families that would be drawn to their growing communities.

Frank Parisi Photography

Frank Parisi Photography

Client

Frank Parisi Photography

Services

LOGO & BRANDING

Brand Strategy

Marketing Collateral

Frank Parisi is an Award winning photographer and New Jersey Shore Native who skillfully and artistically captures the world around him. For this particular client I created a sleek logo to show off the photographer’s love for the sailing community, and artistic flair.

Water Street Studio

Water Street Studio

Client

WATER STREET STUDIO

Services

LOGO & BRANDING

Brand Strategy

Marketing Collateral

Consulting

Nothing moves quite like water. Water Street Studio is a unique fitness space offering Barre classes, Pilates classes, adult ballet and boutique movement. The logo features hand painted elements created with movement for to represent the organic movement feel of the studio.